INCLUSIVE TECHNOLOGY
Create an application that helps older adults to better adopt cell phone technology in order to be in contact with their loved ones.
INTUITIVE APP SOLUTION
Development of a native application for Android in Kotlin that was done in a record time of 3 weeks. With this technology, we sought to facilitate the learning and use of electronic devices for older adults as soon as possible, through larger images and typography and shortcuts that leave emergency contacts at hand, help buttons and other vital functionalities for their health and security.
Imagemaker held a focus group with seniors who are targeted by this aid, to identify from their experience the true needs of older adults and thus develop an application full of value for them.
OUTCOME
The “Vamos Chilenos” app was brought to life, available for the benefit of more than 80,000 people over 80 years of age, who received donated technology kits with cell phones and connectivity.